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Business Software & AI · South Wales

Software that fits how you work.

You've bought the systems. You're still using spreadsheets. We map how your business actually runs, build the thing that fits it, and stay to keep improving it.

Twelve yearsMikerry Rail's workforce platform, still running
Rail, fire, constructionthe industries where paperwork is a risk
Twenty yearsof building software that lasts
South Waleswe're part of the same business world you are

You already know where it hurts.

We've sat in enough of these businesses to know what the week actually looks like.

The certificate expired and nobody noticed until the audit.

The job sheet's in a van, the invoice is in Sage, and the photos are on somebody's phone.

You bought the system. Half the team uses it. The other half went back to the spreadsheet.

Every quote gets rebuilt from scratch because the last one's buried in an email.

If one particular person left tomorrow, nobody would know how any of it works.

You're paying for three tools and still doing most of it by hand.

None of that is a technology problem.

It's a fit problem. Generic software is built for a generic business, so you bend your process to fit the tool, patch the gaps with spreadsheets, and end up paying for both.

That's fine when the paperwork is an annoyance. It's a different matter when the paperwork is the thing that proves you did the job.

How We Fix It

Understand it. Fix it. Build it. Improve it.

Four stages, in that order. The order is the point — most of the value is in the first two, and most agencies skip them.

1

Understand it

We spend time with the people actually doing the work, not just the person who owns the problem.

We map how the business really runs, including the workarounds nobody puts in a process document.

2

Fix it

Then we challenge it. Putting a broken process into a nice interface gets you a nicer broken process.

Some of what we change is the software. Some of it is how the work gets done.

3

Build it

Fixed scope, fixed price.

You'll have clicked around a working version before you commit to it, and we train your team week by week as it goes in — not with a handover at the end and good luck.

4

Improve it

Software's never finished.

We stay on, keep making it better, and bring AI in when the foundations can carry it.

Ways To Work

Clear pricing. Fixed scopes. No mystery.

Every engagement starts with a conversation, and that conversation is free.

Start here

Discovery

£1,000–£2,500

1–2 weeks

A short, paid audit of how your business runs — plus a working shell of the system, with your own data in it, so you can see the thing before you commit to anything. The cost comes off your build.

Build

Fixed scope, fixed price

quoted from Discovery

The system itself. You'll know the cost before we start, and there's no hourly meter running in the background.

Partner

From £500/month

rolling, 3-month minimum

We stay on. Hosting, support, and a monthly block of development time to keep improving it. The opposite of the agency that disappears after the final invoice.

Websites

Design, build and hosting. Sometimes you don't need a system — you need a site that's fast, findable, and does a job. It's also how a lot of clients first work with us.

Twelve years of proof.

Kreelicious didn't just build us a system — they understood our business first. Twelve years later, the platform still runs our entire workforce operation. That tells you everything you need to know.

David HughesManaging Director, Mikerry Rail

Thinking about AI? Start further back.

Most businesses we meet have tried something with AI and got very little out of it. That's usually not the AI's fault. You can't put intelligence on top of a process nobody has mapped and records nobody has structured.

So we get the foundations in first. Once the work is captured properly, AI has something to work with — and by then you'll know exactly where to point it.

We use AI in almost everything we build. That's why a team our size ships like a much bigger one, and why our prices work for a small business. But AI is the tool, not the point.

One team, the whole job.

Strategy, build, and the part everyone forgets — running it afterwards — handled by one small team that's been doing this for twenty years.

We start with the business, not the brief

Most agencies build what you asked for. We'd rather work out what you actually need first, then build that.

We prove it by running it

We build and operate our own products. It's the only honest way to claim we know how.

We stay

The Mikerry platform is twelve years old and still running. We'd rather have fifty clients for a decade than five hundred for a month.

We Build Our Own, Too

We don't just build software. We run it.

Most studios that talk about shipping have never had to keep something alive at 11pm on a Saturday. We have.

touchlineapp.uk

Touchline

Live

The operating system for grassroots sports clubs. Memberships, ticketing, payments, matchday entry, and the day-to-day admin — all in one place.

Visit touchlineapp.uk
hatchorder.co.uk

Hatch

Live

Food ordering for event venues, stalls, and food trucks. Customers order and pay from their phone; orders print straight to the kitchen.

Visit hatchorder.co.uk

None of this is what we sell you. It's how you know we can do it.

The things people usually ask.

Usually because it was built for a business like yours rather than for yours. We spend the first stage working out how your team actually operates — including the workarounds — so what we build fits the way they already work rather than fighting it.

Got a system that isn't working? Let's talk.

A conversation costs nothing and you'll leave knowing whether the thing is even worth doing. Sometimes the answer is “you don't need us for that” — we'll say so.

Start with a conversation